Experience
BlueCross BlueShield of South Carolina
Lead Marketing Communications Coordinator - October 2023 to Present
Working on projects through the development process from creative, editing, layout including successful production and fulfillment. Responsible for the creation, production, and coordination of a variety of marketing communications and advertising materials.
Southern New Hampshire University
Adjunct Graphic Design Faculty - October 2022 to Present
Undergraduate collegiate curriculum - Design Thinking for Graphic Designers, Designing with Data, and Professional Practices in Graphic Design
Magic Moon Productions
(freelance design business)
(freelance design business)
Principal/Owner - January 2000 to Present
Art direction and design including branding, print design, packaging design, publications, infographics, presentations, and much more.
CGS Administrators, LLC (Part of BlueCross BlueShield of South Carolina)
Art Director/Senior Design Specialist - June 2011 to October 2023
(CGS Administrators, LLC)
(CGS Administrators, LLC)
Sole on-staff Graphic Designer responsible for art direction, design management, and project supervision. As well as brand implementation, compliance, management, and leadership. Design projects included packaging and print design solutions, presentations, infographics, publications, and all additional collateral. Additional responsibilities included social media and website design and collaboration, online learning and training creation and development. Collaborated and worked on government contract bid infographic design and management. Mentored and advised intern, Graphic Designer, and Web Content Specialists on design and brand matters. Composed articles/job aids on design, accessibility, copyright, and brand. Completed large-scale rebrand/design project, alignment, and management during company transition (over 200 publications in less than three months). Became design accessibility expert in 508 compliance and accessibility (application, facilitation, and adherence) and facilitated an interactive PDF design/creation protocol that improved system scan rates by 200%.
CIGNA Government Services/CIGNA Medicare (Part of Cigna Healthcare)
Art Director/Senior Graphic Designer - January 2005 to June 2011
Worked as the principal Graphic Designer. Duties included art direction, design (publication, digital, packaging, event), charitable initiatives (corporate-wide) and activities, Diversity Council leader and member (designing, creating, and facilitating diversity and inclusion materials, events, training, and discussions)
Graphic Designer - January 2003 to January 2005
On-staff Graphic Designer responsible for all publications, forms, presentations, and marketing collateral. Established design standard acknowledged by the Centers for Medicare & Medicaid Services, now emulated by other government healthcare contractors
South-Western/Thomson Learning (now Cengage)
Junior Graphic Designer - October 2001 to December 2002
Responsible for pre-production management, layout, and packaging for textbooks and technological products.
Education
Master of Business Administration
Western Governors University
Bachelor of Arts in Graphic Design - Graduate
Northern Kentucky University
Savannah College of Art & Design (student)
Bachelor of Arts in Radio/Sound - Graduate
Columbia College
Professional Associations
AIGA, Supporting Member, 2001 to present
Awards, Acknowledgements, & Committees
AIGA Refresh Committee member, National, Jul 2024 to present
2024 BlueCross BlueShield of South Carolina CE+MS IMPACT Award
2018 GDUSA American Graphic Design Awards, Annual Report
2018 CGS Compliance Idol of the Quarter (Third Quarter)
2014 GDUSA American Graphic Design Awards, Annual Report
33 CIGNA Champion Awards
2 CIGNA Circle of Excellence Awards
South-Western Awards
Software
Expert
Acrobat, Captivate, InDesign, Illustrator, PhotoShop, LiveCycle, Numbers, Keynote, Pages, PowerPoint, Spark, Storyline, Quark, and Word
Intermediate
Dreamweaver, Visio, and HTML
Beginner
Adobe XD, Figma, MailChimp, Muse, Prelude, Premiere, Project, and Sketch
Additional Education & Conferences
Conferences
AIGA Design Conference, New York, NY, Oct 2023
AIGA Design Conference, Pasadena, CA, Apr 2019
Brand New Conference, Nashville, TN, Sep 2016
AIGA Design Conference, New Orleans, LA, Oct 2015
AIGA Gain Conference, New York, NY, Oct 2008
AIGA Design Conference, Denver, CO, Oct 2007
AIGA Design Conference, Boston, MA, Sep 2005
AIGA Gain Conference, New York, NY, Oct 2004
AIGA Voice2 Conference, Vancouver, BC, Oct 2003
AIGA Voice Conference, Washington, DC, Mar 2002
AIGA
Inside the AIGA Design POV Research
Trademarks & Copyright
CIGNA University
Improving Your Image
Intellectual Property Fundamentals
Introduction to Brand Management
Motivating and Engaging Others
CreativeLive
Debbie Millman's A Brand Called You
Thinking Like A Book Designer
LinkedIn Learning
A Design Thinking Approach to Putting the Customer First
Articulate 360: Interactive Learning
Developing a Diversity, Inclusion, and Belonging Program
Good Design Drives Business
The Science of Logo Design
Working with Creatives
Lynda.com
Articulate Storyline Advanced Techniques
Up and Running with Articulate Storyline
Dreamweaver CS6 Essential Training
InDesign CS5: Print Production Guidelines
InDesign Insider Training: Interactive PDFs
CSS Fundamentals
Web Design Fundamentals
Conflict Resolution Fundamentals
Intellectual Property Fundamentals
Leadership Fundamentals
Managing Your Time
Print Production Essentials: Prepress and Press Checks
New Horizons
Adobe Captivate
Advanced Adobe PhotoShop
Dreamweaver MX Training
Flash MX: Basic Training
Udemy
Web Design Fundamentals in Illustrator